Motive - The Motive Brand
We helped the game developer, Motive Studio re-center their identity around the employee culture to attract future talent. The visual language builds off a metaphor of the left and right sides of the brain—both art and logic combined in the process of game creation. Emotion and expression can pivot to either let the game content be the hero or the brand.
- Visual Language
"Honestly? We had a ton of fun and I think it shows."